Quick Summary
In 2025, kid content creators are turning TikTok fame into modeling and acting careers. Here's how social media opens new doors in entertainment:
- Social Media as a Launchpad
Platforms like TikTok, YouTube, and Instagram act as early-stage portfolios where kids can showcase personality, creativity, and performance skills. - Audience = Marketability
Casting directors are more likely to notice kids who already engage audiences online, offering built-in reach for TV shows, films, and ad campaigns. - Early Brand Collaborations
Kids who partner with brands on social can gain experience and industry connections that lead to commercial modeling and acting gigs. - Built-In Promotion Channel
Once cast, social-savvy kids can promote their projects to existing followers, adding marketing value for production teams and agencies. - Real-Life Success Stories
Addison Rae, Charli D’Amelio, and Jack Martin all used TikTok as a springboard to break into Hollywood through dance, voice acting, and comedy.
How Can Kids Use Social Media to Start an Acting or Modeling Career?
While an aspiring kid model or actor might only begin to contemplate their first steps towards getting modeling or acting gigs, being a content creator on TikTok, Instagram, YouTube, and other social media platforms can turn out to be a significant headstart for these goals.
Kids’ content on social media can serve as actual footage of their abilities and authentic personality, serving as a complementary asset to their portfolio. As casting directors plan to make their decision, discovering already marketable content creators with a certain level of audience recognition among the candidates can make them into appealing choices for getting the acting or modeling job.
Why Casting Directors Are Watching Young Content Creators in 2025
Speaking on the aforementioned audience recognizability, TV and DSP productions, as well as modeling campaigns, are on a quest for a never-ending fresh idea and content search to successfully resonate with their younger audiences. If a kid is already doing that through their social media platform, they will likely also be able to attract those audiences in different sets of mediums.
Such potential recognition and experience of engaging audiences of a technically newcomer to modeling or acting is an advantage to aspiring kid performers looking to get gigs that previous generations had no way to achieve.
Can Social Media Help Kids Build Industry Connections Early?
Before getting to the point of acting or modeling themselves, being a content creator on social media can start a working relationship with the companies and industry professionals in charge of creating casting calls for their projects. Brands may become interested in collaborating with kids being active on social media.
Such short or long-term partnerships typically mean that kids use their platform to showcase a product or something else the respective brand is running a campaign for. It can boost kids' portfolios by adding prior experience of actually representing brands. Besides that, such paid collaborations also can open doors of transitioning to model or actor roles for kids more effectively due to previously built relationships with industry professionals.
How Kids Use TikTok and Instagram to Promote Their Acting Roles
As a kid is transitioning from being a social media content creator to becoming an actor or model, it does not mean the end of using TikTok or Instagram - it actually gives the young performer another further advantage compared to their peers looking to become models or actors.
Following getting a modeling or acting gig, kid content creators can inform their audience about the upcoming project, as well as work on promoting it from their own insider's perspective. It works great for both sides involved, as the kid continues to engage their audience, while production receives yet another marketing tool, ultimately resulting in the excitement surrounding the end result of it all.
Which Kid Influencers Have Transitioned to TV and Film Careers?
Some of the young social media content creators have already previously paved the way for kids in 2025 and beyond.
For example, Addison Rae now may be doing it all, from singing to acting, but the American star’s rise in the show business entertainment industry began in social media. She joined TikTok in 2019, and in just two years the Louisiana native was able to transition to acting by getting cast by Netflix to make her acting debut in the romantic comedy He’s All That.
2019 was also the year then-15-year-old Charli D’Amelio joined TikTok, quickly becoming one of the top content creators for young audiences within the popular social media platform. Matter of fact, as of 2025, she now is a top earning personality on TikTok, as well as one of the most followed, reaching many of the milestones of the app first.
Such a quick rise to social networking stardom allowed D’Amelio to quickly make her film debut just a year later, with a voice acting role in the animated superhero films StarDog and TurboCat, followed by appearances in many scripted and reality TV shows.
While Rae and D’Amelio were primarily starting by posting dance videos, Jack Martin’s approach to social media was through creating comedy sketches. As his following kept on growing to bigger and bigger numbers, the California native began to explore his possibilities of starting an acting career. Following a couple of minor appearances, Martin joined the main cast of the NBC television sci-fi drama series La Brea.
Those are just three of the quite plenty of examples of how social media can help kids to achieve their modeling and acting aspirations successfully, and leverage their content creator reputation to enhance these opportunities.
